The first luxury global blockchain that raises the brand experience to the next level

Based on our long-standing experience, we have created a single blockchain solution platform open to all luxury brands worldwide to provide customers with additional transparency, traceability and product authenticity

Aura - LUXURY AUTHENTICATION
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LUXURY AUTHENTICATION​

A unique certificate that guarantees the aunthenticity of luxury products, raising industry standards and enhancing the desire to own beautiful products made with valuable savoir-faire and high-quality sustainable materials.

Aura - SUPPLY CHAIN TRANSPARENCY
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SUPPLY CHAIN TRANSPARENCY​

New expectations of luxury consumers are satisfied along the entire product lifecycle, from research of the best raw materials, to purchase, to high quality after-sales services to transfer of ownership.

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TRANSFER OF OWNERSHIP​

The blockchain platform supports that the value of the luxury item remains high over time. The certificate of authenticity improves the relationship between the customer and the luxury goods, also in case of gifting or transferring the ownership of the product.

Aura - PERSONAL RELATIONSHIP
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Aura Benefits for Brands 4_Personal Relationship

PERSONAL RELATIONSHIP​

Luxury brands strengthen their personal relationship with their customers providing the best services such as community management, personalized invitation and after-sales assistance.

Aura benefits for Customers_4_Circular economy

CONVENIENCE & CIRCULAR ECONOMY​

A standard certificate for any product that guarantees consistency in every step of the customer journey.

Aura Benefits for Brands 8_Sustainability Blockchain

SUSTAINABLE BLOCKCHAIN​

Aura Blockchain Consortium is among the most sustainable blockchain solutions aiming to be carbon neutral by 2025.

We are brands, so we have an intimate knowledge of our industry and of the new challenges the luxury world is facing.
We developed Aura Blockchain Consortium to drive that change.

Aura Benefits for Brands 1_Easy

EASY USE OF THE PLATFORM

The platform is open to every luxury brand and blockchain knowledge is not strictly necessary to benefit from all the functionalities of the service.

Aura Benefits for Brands 2_Security

DATA OWNERSHIP & SECURITY

The brand data is always owned by the brand and protected cryptographically. This way Aura Blockchain Consortium allows the brand to take control of the data and to certify it all over the world, ensuring that it remains immutably secure.

Flexibility - Benefits for Brands

FLEXIBILITY & EXCELLENCY OF PLATFORM

The platform provides different solutions to meet the needs of different brands, Aura Standard and Aura SaaS are able to meet the needs of all luxury brands.

Aura Benefits for Brands 4_Personal Relationship

PERSONAL RELATIONSHIP

The clients can have a personal communication with brands and direct access to the best quality of service, from E-warranty to care of the products.

Aura Benefits for Brands 5_Standards setting

EASE OF ACCESS THROUGH A COMMON STANDARD

The access to the platform by one standard setting makes the service simple to be used by every brand.

Aura Benefits for Brands 6_Product-Life-Cycle

PRODUCT LIFECYCLE

Aura Blockchain Consortium’s solution covers the entire lifecycle of luxury production and consumption meeting the new expectations of the consumers.

Aura Benefits for Brands 7_Control-PreOwned

PRE-OWNED CONTROL

The platform allows brands to have control over the fast growing pre-owned market, the future of luxury shopping for the new generation.

Aura Benefits for Brands 8_Sustainability Blockchain

SUSTAINABLE BLOCKCHAIN

Aura Blockchain Consortium’s targets to shift to 100% supply of renewable energy by 2025 to reach carbon neutrality.

Aura Benefits for Brands 9_Brands4Brands

COLLABORATION: FROM BRANDS FOR BRANDS

Luxury groups are joining their forces to revolutionize the luxury market through technological collaboration.

Our Case Studies

Cartier Case Study AURA Blockchain Consortium
Cartier After-sales Case Study
The experience of Cartier with Aura Blockchain Consortium shows how brands can manage after-sales services very efficiently, helping their customers to benefit from full process transparency.